INNOVATIVE MARKETING STRATEGIES FOR ONLINE BUSINESSES

Authors

  • Mehroj Jahonov Author
  • Omar Ashurbaev Author

Keywords:

Keywords: innovative projects, marketing, online business, platforms, brand, social networks, competition.

Abstract

Abstract: In today's competitive environment, it is essential to develop and implement innovative marketing strategies to run an online business successfully. The spread of the Internet and the development of digital technologies are creating new opportunities in attracting consumers and meeting their needs. This article provides information about innovative marketing strategies for online business, their importance, main directions and practical examples.

References

1. Kadyrov, T. (2021). "Digital Marketing: Successful Strategies in a Rapidly Changing World." Tashkent: Ministry of Economy and Industry of the Republic of Uzbekistan.

2. Tashpolatov, A. (2020). "Online Business and Marketing: New Approaches." Tashkent: National University of Uzbekistan.

3. Saidov, S. (2022). "Innovative Marketing: Adapting to Rapid Change." Tashkent: Marketing and Innovation Agency of the Republic of Uzbekistan.

4. Mamatkulov, D. (2023). "Social Media Marketing Strategies: New Opportunities." Tashkent: State University of Economics of Uzbekistan.

5. Kholmirzaev, A. (2019). "Digital economy and marketing: the case of Uzbekistan." Tashkent: Ministry of Innovative Development of the Republic of Uzbekistan.

6. Abdullayeva, N. (2021). "Online Marketing: Innovative Solutions and Strategies." Tashkent: State University of Uzbekistan.

7. Karimov, R. (2022). "Marketing and Digital Technologies: New Age Approaches." Tashkent: Entrepreneurship Development Agency of the Republic of Uzbekistan.

Published

2024-12-25

How to Cite

Mehroj Jahonov, & Omar Ashurbaev. (2024). INNOVATIVE MARKETING STRATEGIES FOR ONLINE BUSINESSES. World Scientific Research Journal, 34(3), 149-152. https://scientific-jl.org/wsrj/article/view/7285